Friday, September 24, 2010

It's True- Calorie Free M&M's

It's official!!!  Together with the Mars Retail Group, we would like to announce our first partnership, M&M's by Monet!  A line of creative, fun and whimsical character driven jewelry and accessories!  


The concept, partnership and designs were mostly conceived by Monet Global Planning Manager, Jaime Gonzalez.  Jaime worked with M&M's for about 2 years as the replenishment/merchandising manager and helped launch the famous flagship store in Time Square.  He describes that
"during the design process, we wanted to bring the Iconic Characters to life by capturing their personalities.  We created a line of interchangeable charms that incorporates the characters with fun accessories that enhance their style.  Such as, Sassy Green Girl has pink lips, Smooth Blue never goes without his saxophone.  We also created a line of catch phrase pendants that capture the characters famous quotes like "Melts in Your Mouth" or "I melt for no one."
Those slogan necklaces are my personal favorite. They are definitely conversation starters, and, a favorite around the office.


We will also produce rings, bracelets, earrings, necklaces and keepsakes, all incorporating the fun-loving M&M’S Characters.  Price points range from $15 to $45 and are now available at Macy’s across the country.


Also, the biggest news of all, the keepsakes will be sold at our soon to be launched e-com site, http://www.monet.com/ Oct. 15th.  Check it out.  Or, sign up here to be notified when we launch!! 


You have been served.  Doesn't it taste so good!


Check out our feature in Stuff Fly People Like and on The Candy Blog! Thanks for the shout out guys!

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